What is the difference between a trademark and a copyright and which one should I be using to protect my business?
As a lawyer, I can provide legal advice on the difference between a trademark and a copyright, and which one should be used to protect a business.
A trademark is a type of intellectual property that protects distinctive words, phrases, symbols, designs, or combinations thereof used to identify and distinguish the goods or services of one business from those of others. A trademark is used to protect the brand name and image of a business. Trademark rights arise through use of the trademark in commerce, and can be registered with the US Patent and Trademark Office (USPTO) for additional protection.
On the other hand, a copyright protects original works of authorship, such as literary, musical, or artistic works. Copyright rights prevent others from reproducing, distributing, or displaying the work without permission from the copyright owner. Copyright rights arise automatically upon creation of the work, and registration with the US Copyright Office is optional.
So, the main difference between a trademark and a copyright is that a trademark protects the brand name and image of a business, while a copyright protects original creative work.
To determine which one should be used to protect a business, it depends on the type of business and the intellectual property that needs protection. For instance, a business that creates original works of authorship would need to focus on copyright protection, while a business that has a distinct brand name and logo would need to focus on trademark protection.
There are also certain limitations and exceptions to the advice given. For example, a trademark cannot be registered for a generic term, whereas a copyright only protects the expression of an idea, not the idea itself.
In conclusion, it is important to understand the difference between a trademark and a copyright to effectively protect a business's intellectual property. It is recommended to consult with a licensed attorney to determine the best course of action based on the specific needs of the business.